Visual Identity, App UI, Tour Maps, Marketing Collaterals etc.
Our team was tasked with designing and developing the entire iOS and Android tracking and audio app for City SightSeeing Philadelphia. The app provided real-time bus tracking and audio guides for tourists, enhancing their sightseeing experience. In addition to the app, we designed the complete city map, detailing all bus stops and routes, ensuring clear navigation for users. We also created 12 advertising panels positioned on the front map, which served as promotional spaces for various sponsors. Beyond digital solutions, we handled the design of City SightSeeing’s logo, rack cards, and posters, as well as the website’s design and development. This comprehensive project covered multiple touchpoints of the brand, ensuring a cohesive and engaging experience for users across various platforms. The project was well-received, helping to enhance both the operational efficiency and the marketing presence of City SightSeeing Philadelphia.
Corporate Branding
Our team managed the complete branding for City SightSeeing Philadelphia’s three companies, covering everything from logo design to website development and hosting. This comprehensive project included designing business cards, crafting unique logos for each brand, and creating user-friendly website interfaces. We also handled the development and hosting of the websites, ensuring a seamless online presence. By delivering cohesive branding across all touchpoints, we helped the companies strengthen their identity and improve their customer experience, resulting in a unified and professional brand image across all platforms.
App UI/UX
We designed and developed a custom tracking and audio app for City SightSeeing Philadelphia, utilizing the latest technology for both iOS and Android platforms. The app allows users to track buses in real-time and enjoy audio guides during their tour. We crafted the user interface using Figma, ensuring a smooth and intuitive experience, and created visually engaging splash screens to enhance the app's appeal. The custom design was highly appreciated by both users and corporate partners, elevating the overall tour experience and improving customer satisfaction through its seamless functionality and aesthetic appeal.
Marketing Collateral
Our team managed the entire print media for City SightSeeing Philadelphia, designing a variety of materials including rack cards, posters, kiosk shop banners, and flags. Each piece was crafted to maintain brand consistency while being visually engaging and informative. The rack cards and posters effectively communicated tour details, while the banners and flags were designed to attract attention and enhance the visibility of their kiosks. Our attention to detail and focus on brand alignment ensured that all print materials contributed to a cohesive and professional image, significantly boosting their promotional efforts across different locations.
Tour Map
Our team was responsible for the entire illustration and tour map design for City SightSeeing Philadelphia, which included detailing various landmarks, bus stops, and routes across the city. We created a visually engaging and easy-to-navigate map, enhancing the user experience for tourists. In addition to the map, we designed 12 advertising panels that were strategically placed around the map, providing valuable promotional space for sponsors. These panels were also designed by us, ensuring a cohesive and professional look. The map and advertisements were well-received, significantly contributing to both the branding and revenue generation efforts of the company.
Working with Mrityunjay and team on our City SightSeeing Philadelphia projects was a fantastic experience. They handled everything from our app design and development to our entire print media and city map illustration with exceptional creativity and professionalism. The custom iOS and Android tracking and audio app has been a huge hit with users, and the beautifully designed rack cards, posters, and banners have significantly enhanced our branding. Their attention to detail on the city map and advertisement panels was outstanding, bringing clarity and appeal to our services. We couldn't be more pleased with the results!
Alfred BaronsPrecident, Philadelphia Sightseeing Tours
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